Tracy Fischer

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Nelson 2018 Advisor and Salary Guide • 18th July 2018

Nelson 2018 Workplace Trends Survey

Nelson's 2018 Workplace Trends Report was included in Nelson's 2018 Advisor and Salary Guide. It was developed from the results of Nelson's Workplace Trends Survey of over 650 California employers. The Report outlines key workplace trends impacting California companies and their hiring and retention efforts. I managed the development and implementation of the Workplace Trends Survey (and all related resources designed to help the sales team maximize the sales opportunity provided by the Survey), wrote the survey, managed Survey analysis and insights development, wrote the report, and collaborated with Nelson's Creative Manager and external designer to develop the finished report design.

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Print Resource • 13th July 2018

Why Staffing Infographic

This infographic illustrates the value staffing companies bring to organizations. I developed the copy and worked with a designer who illustrated the concepts.

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Free to Breathe Email • 13th July 2018

Stories of Strength

This Free to Breathe fundraising email uses the emotional story of a lung cancer survivor and her son to garner support for lung cancer research.

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Nelson Website • 13th July 2018

Nelson beCAUSE Corporate Philanthropy Program Webpage

This page describes Nelson's beCAUSE Corporate Philanthropy program. I named the program, worked with a committee to develop the mission statement, and wrote the copy on this page.

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RecruitConnect Website • 13th July 2018

RecruitConnect, Powered by Nelson

This RecruitConnect interactive microsite was designed to be used at job fairs. It explains the benefits of working with a staffing company and entices job seekers to sign up to be connected with new opportunities through Nelson. I developed the copy, wrote an interaction design flow, and collaborated with a designer and developer to implement.

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Free to Breathe Press Release • 4th November 2016

National Lung Cancer Partnership is Now Free to Breathe

I wrote this press release to announce the transition of the National Lung Cancer Partnership to Free to Breathe.

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Nelson Blog • 1st November 2016

Infographic & Blog Post: Measuring the American Dream

I served as a ghostwriter of this article for Dr. Robert Eyler, Professor of Economics at Sonoma State University. The article and accompanying infographic (which I researched, wrote, and designed) outline the workforce impacts of high housing costs in California.

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Nelson Blog • 30th November 2015

Three Awkward Job Interview Situations… and How to Navigate Them

Interviewing for a new job can be brutal. This blog post outlines three awkward job situations and shares how job seekers can overcome them.

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Free to Breathe Website • 1st July 2014

Free to Breathe 2013 Annual Report

I wrote and designed this Annual Report to describe the accomplishments of Free to Breathe throughout 2013 and compel donors and sponsors to continue to support our organization.

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19th July 2018

Nelson Nor-Cal Beverage Training Video - YouTube

This whiteboard video was created to help orient new Nelson temp employees at Nor-Cal Beverage. I wrote the script, distilling a twenty-page training document into sub-five-minute video.

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Nelson Website • 13th July 2018

Nelson Walks for Wishes Video

When Nelson sponsored all three 2017 San Francisco Bay Area Walk for Wishes events, I developed a script for our CEO to share his personal story behind why he chose to get involved with Make-A-Wish. I also shot his interview and produced this video using iMovie and footage from previous Walk for Wishes events.

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11th July 2012

Lung Cancer: Molecular Tumor Testing Video

Free to Breathe produced this video in collaboration with Boehringer Ingelheim to help lung cancer patients understand molecular tumor testing and why they should consider having their tumors tested. I collaborated with a science writer contracted by BI to write and edit the script. I also gave feedback on production.

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San Francisco 49ers Gameday Magazine • 18th July 2018

Right Players 49ers Ad

This Nelson ad, published in the San Francisco 49ers Gameday Magazine, was designed to creatively advertise Nelson's staffing services to 49ers fans.

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Bay Area Rainbow Symphony Programs • 18th July 2018

Bay Area Rainbow Symphony Program Ad

Bay Area Rainbow Symphony™ (BARS) is a non-profit organization dedicated to promoting and supporting lesbian, gay, bisexual, transgender and queer identified (LGBTQ) musicians and composers toward the goal of broad crossover appeal and excellence in the performing arts. This ad (for a subsidiary of Nelson) ran in the BARS 2017-2018 season programs.

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San Francisco 49ers Gameday Magazine • 18th July 2018

Touchdown 49ers Ad

This Nelson ad, published in the San Francisco 49ers Gameday Magazine, was designed to creatively share with 49ers fans the fact that Nelson has excellent jobs available.

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Lens Cleaner Handout • 18th July 2018

Nelson Technology Ad

This ad, printed on a microfiber lens-cleaning cloth, was produced as a giveaway promo item to recruit technology professionals at San Francisco conferences such as Dreamforce and the Game Developers Conference.

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Luther Burbank Center Program, Santa Rosa • 13th July 2018

Be Discovered Ad

This ad, published in all 2017 event programs at a local theatre and arts center in Santa Rosa, CA, was designed to drive traffic to the Nelson website and encourage job seekers to search available jobs.